Jakarta, August 10, 2023 – Subaru Indonesia, together with Subaru Corporation Japan, officially commenced its participation in GIIAS 2023 by unveiling the flagship SUV, the all-new Subaru Outback. Embracing the global brand identity of 'The Earth Circulation', which underscores Subaru's closeness to nature, the Subaru booth occupies a spacious 760m² area in Hall 5A. This exhibition showcases the complete lineup of six models for the first time to the Indonesian public. The event was inaugurated by Jinya Shoji, Corporate Senior Vice President and Chief General Manager of Subaru Corporation Japan, Subaru Koizumi, Overseas Sales & Marketing Manager of Subaru Corporation Japan, Paula Dewiyanti, Board of Director at Plaza Capital, and Arie Christopher, Chief Executive Officer of Subaru Indonesia.

In his opening address, Jinya Shoji, Corporate Senior Vice President and Chief General Manager of Subaru Corporation Japan, stated, 'As partners of Subaru Corporation Japan, Subaru Indonesia and Plaza Subaru have consistently demonstrated their commitment to building the Subaru brand to global standards. Our collaboration is evident through our presence at GIIAS with an array of exceptional products, including the highly anticipated Outback. Starting today, we proudly present six outstanding model lines, ushering in a new era in the Indonesian automotive industry. Today, we introduce the safest vehicle in Subaru's history to Indonesia. Subaru's safety features have garnered praise from IIHS in the US, with the Outback achieving the Top Safety Pick award for 15 consecutive years. Over 2.7 million units have been sold in the United States.'

Arie Christopher, Chief Executive Officer of Subaru Indonesia, remarked, 'Today, Subaru Indonesia, alongside Subaru Corporation Japan, takes immense pride in introducing The all-new Subaru Outback at the GAIKINDO Indonesia International Auto Show 2023. Serving as Subaru's flagship SUV since its inception in 1994, the OUTBACK is designed as a Crossover SUV that combines luxury with innovative Subaru technologies such as the Subaru Global Platform, Symmetrical All-Wheel Drive system, BOXER engine, and the fourth-generation Subaru EyeSight® safety system. But that's not all; on the first day of GIIAS 2023, we are also unveiling the Subaru WRX Cherry Blossom Edition, equipped with the AERO-kit from Subaru Tecnica International (STI) in the signature Cherry Blossom Red color. This limited edition is available in only 5 units, with 5 color choices, and 5 STI AERO-kit parts.'

During GIIAS 2023, these two models are introduced at special prices, applicable only from August 10 to August 20, 2023. Subaru Indonesia introduces The all-new Subaru Outback 2.5i-TOURING EyeSight at GIIAS 2023 with a price of Rp. 779,500,000,- (on-the-road Jakarta). Meanwhile, for the limited edition Subaru WRX Cherry Blossom Edition, it is offered in two transmission variants; the Subaru WRX Cherry Blossom Edition M/T is available at Rp. 919,500,000,- (on-the-road Jakarta), whereas the Subaru WRX Cherry Blossom Edition tS EyeSight SPT is priced at Rp. 1,024,000,000,- (on-the-road Jakarta). All Subaru products marketed through the official Plaza Subaru dealer network are offered with a 3-year/100,000 km warranty, free servicing for 3 years/50,000 km (whichever comes first), as well as a 3-year Subaru Roadside Assistance program, providing 24/7 emergency support.

Key Features of the All-New Subaru Outback:

• Subaru SUV Crossover Special Platform, Subaru Global Platform with full inner frame construction, improved suspension mounting points, and better torsional rigidity compared to the previous generation.

• The "Active and Tough" design concept brings an Active element to the dynamic body lines and grille, and a Tough aspect to the 3-dimensional contoured body cladding at various angles.

• Additional feature on the roof rail that can transform into a Crossbar, making the Subaru Outback a versatile SUV Crossover ready for adventures.

• The latest feature, Subaru Power Rear Gate, is integrated into the Subaru rear gate logo, functioning as a sensor for detecting user movement to automatically open or close the door.

• The interior with "Quality Comfort" design in the second-row legroom of the Subaru Outback is the largest among all Subaru SUV lines, making it the most spacious Subaru model to date.

• Cargo capacity of 561 liters, expandable up to 1848 liters.

• Seats with high-quality materials such as soft panels and Nappa leather enhance comfort for long journeys.

• Equipped with Harman Kardon speakers featuring 12 speakers and a 576-watt amplifier for an enhanced audio experience during long travels.

• An 11.6-inch multimedia touchscreen that can connect with Apple CarPlay and Android Auto, as well as X-MODE settings.

• Subaru EyeSight® advanced safety features.

• Driver Monitoring System technology reads driver's biometric facial data to adjust driver profiles (seat settings, entertainment, and mirror angles), and provides warnings if the driver becomes drowsy or their focus shifts from the road.

• 2.5-liter BOXER® engine producing 188ps and 245Nm of power. Engineered with minimized vibration and noise, improved torque delivery, and increased reliability.

• Power distributed to all four wheels through Lineartronic transmission and Active Torque Split AWD. Lineartronic ensures efficient and smooth engine rotations, while Active Torque Split AWD directs torque to the wheels needing the most grip.

• Seven color options available: Crystal White Pearl, Ice Silver Metallic, Magnetite Grey Metallic, Crystal Black Silica, Sapphire Blue Pearl, Autumn Green Metallic, and Brilliant Bronze Metallic.

Subaru WRX Cherry Blossom Edition

Presented in an extremely limited quantity, the Subaru WRX Cherry Blossom Edition comes equipped with:

• STI Front Under Spoiler

• STI Side Under Spoiler

• STI Rear Side Under Spoiler

• STI Rear Under Diffuser

• STI Trunk Spoiler

• STI Shift Knob RED (SPT)

• STI 6M Duracon Shift Knob (Manual Transmission)

• STI Push Engine Switch

Subaru at GIIAS 2023.

Subaru Indonesia's participation at the GIIAS 2023 event holds a distinct significance as it showcases its complete lineup alongside several models equipped with "STI Performance Parts." Subaru Indonesia proudly presents 11 vehicles on the exhibition floor of GIIAS and 5 units available for test drives:

• The all-new Subaru Outback 2.5i-S EyeSight® in Brilliant Bronze Metallic

• The all-new Subaru Outback 2.5i-S EyeSight® in Sapphire Blue Pearl

• The all-new Subaru Crosstrek 2.0i-S EyeSight® in Offshore Blue Pearl 

• The all-new Subaru Crosstrek 2.0i-S EyeSight® in Oasis Blue Pearl

• The all-new Subaru Crosstrek 2.0i-S EyeSight® in Crystal White Pearl

• The all-new Subaru WRX tS EyeSight®  in Solar Orange Pearl

• The all-new Subaru WRX Wagon 2.4 tS EyeSight® in Ignition Red

• The all-new Subaru WRX M/T in World Rally Blue Pearl

• The all-new Subaru BRZ M/T in Magnetite Grey Metallic

• The all-new Subaru BRZ A/T in World Rally Blue Pearl

• The all-new Subaru Forester 2.0i-S EyeSight in Horizon Blue Pearl

  
  

  (The composition of the exhibited vehicles may change at any time without prior notice.)

Subaru's Special Program at GIIAS 2023.

In addition to showcasing its comprehensive product line, Subaru Indonesia is also participating in GIIAS 2023

with a collaborative program alongside Tomica. Tomica is the first domestic die-cast miniature car company in

Japan, established in 1924 in Tokyo. Up to this day, Tomica has become the most renowned toy in Japan,

evolving through 3 generations with a lineup of 140 models, which are refreshed monthly.

During GIIAS 2023, Subaru and Tomica are presenting 12 die-cast models within the Subaru lineup, including Subaru WRX, Subaru BRZ, Subaru Forester, and many other exclusive models, all available at the GIIAS 2023 event. The highlight of GIIAS 2023 is that visitors to the Subaru booth will also have the opportunity to acquire the limited-quantity Tomica Event Model from the Subaru lineup.

In addition to this collaborative program, Subaru Indonesia has special offers for the Subaru Crosstrek throughout GIIAS 2023:

• Direct gift of a Rp. 5,000,000,- MAP lifestyle voucher.

• Pre-Delivery Inspection (PDI) with premium AURORA nano-coating and a car care gift pack worth Rp. 5,000,000,-.

The aforementioned sales program is subject to specific terms and conditions and is available while supplies last. For further information, please contact a Subaru Sales Consultant or message Subaru Indonesia on WhatsApp at +62821-1318-8898 or through this [WhatsApp link](link WA).

To learn more about Subaru in Indonesia, customers can reach out to a Subaru Sales Consultant via WhatsApp at +62851-8688-6060 or visit the website www.subaruindonesia.com

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Media Contact:

Ismail Ashlan, Deputy General Manager, Subaru Indonesia

[email protected]

Delya Pratiwi, Marketing Communications Analyst, Subaru Indonesia

[email protected]