Jakarta, August 9th, 2023 – Today, Subaru Corporation Japan, in collaboration with Subaru Indonesia, officially inaugurated its first dealership network in the capital city of Jakarta, through Plaza Subaru Pondok Indah. The inauguration of this fourth dealership was carried out directly by Jinya Shoji, Corporate Senior Vice President & Chief General Manager of Subaru Corporation Japan. This event signifies the strong commitment between Subaru Corporation Japan and Subaru Indonesia in developing the Subaru brand and services, in partnership with the official Plaza Subaru dealership network in Indonesia. Alongside Shoji-san at the inauguration were Subaru Koizumi, Overseas Sales & Marketing Manager, Subaru Corporation Japan, Paula Dewiyanti, Board of Director, Plaza Capital Group, Arie Christopher, Chief Executive Officer, Subaru Indonesia, and Carlos Sanusi, Chief Executive Officer, Plaza Subaru

Plaza Subaru Pondok Indah stands on an area of 2007m2 and occupies a highly strategic location at Jl. Arteri Pondok Indah no. 1A, South Jakarta. With 6 display cars in the showroom area and 9 working stalls in the workshop area, Plaza Subaru Pondok Indah offers 3S services (sales, service, & spare parts) with the high standards set by Subaru Corporation Japan. To ensure quality technical service and parts availability, Plaza Subaru Pondok Indah also boasts skilled technicians who have received the Subaru Technician Premium Award, along with a spare parts area spanning 100m2. All sales and aftersales services provided at Plaza Subaru Pondok Indah are infused with the distinctive Japanese Omotenashi hospitality.

Jinya Shoji, Corporate Senior Vice President & Chief General Manager, Subaru Corporation Japan, stated, “Subaru Japan recognizes Subaru Indonesia and Plaza Subaru as trusted partners in driving Subaru's growth in Indonesia. We are committed to supporting Subaru's development in Indonesia with exceptional products, listening to consumer demands, and achieving the success of establishing six Subaru dealerships by the end of 2023. Together with Plaza Subaru, we will collaborate to create a special experience for Indonesian customers, enveloped in the warmth, attention, and detail of Japanese Omotenashi hospitality."

Arie Christopher, Chief Executive Officer, Subaru Indonesia, remarked, “The synergy we share with Subaru Corporation Japan and the official Plaza Subaru dealership network will continue to generate new milestones for the development of the Subaru brand and services in Indonesia. The inauguration of Plaza Subaru Pondok Indah by Subaru Corporation Japan today demonstrates the remarkable commitment from our principal and the extraordinary effort from the Plaza Subaru team to introduce a flagship 3S dealership with Subaru's global brand identity. Standing on an area of 2007m2 with a building spanning 2114m2, Plaza Subaru Pondok Indah will begin serving customers from August 10th, 2023.

Greater Jakarta holds significant market potential, experiencing consistent growth each year. Hence, the expansion of our dealer network in this region stands as a pivotal step to support the rising consumer demand. Moreover, Jakarta has been chosen as the location for Subaru's fourth dealership in Indonesia, owing to its status as a business and industrial hub, as well as the nucleus of the Jabodetabek metropolitan area (Jakarta, Bogor, Depok, Tangerang, and Bekasi). According to BPS data, South Jakarta emerges as the primary driver of economic growth, boasting the highest Gross Regional Domestic Product (GRDP) in Indonesia, reaching Rp. 843.971,6 trillion in 2023.

We extend an invitation to all fans, prospective customers, and fellow Subarists to visit Plaza Subaru Pondok Indah starting from the 10th of August. For inquiries about sales, service bookings, and other related information regarding Plaza Subaru Pondok Indah, customers can reach us at (021) 38250999," concluded Carlos Sanusi, Chief Executive Officer of Plaza Subaru, during the inauguration event. To delve deeper into Subaru's presence in Indonesia, customers can connect with Subaru Sales Consultants, WhatsApp at +62851-8688-6060, visit our website at www.subaruindonesia.com, or engage with us on Subaru's social media handle @subaru.indonesia.

Kontak Media:
Ismail Ashlan, Deputy General Manager Manager, Subaru Indonesia

[email protected]

Delya Pratiwi, Marketing Communications Analyst, Subaru Indonesia

[email protected]