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FIRST HANDOVER: The All-New Subaru Forester

Jul 21, 2022



Jakarta, July 16, 2022 – Today, Subaru Corporation Japan and PT Plaza Auto Mega delivered the first 10 units of the all-new Subaru Forester to customers in Indonesia at the First Handover: The all-new Subaru Forester ceremony. This event became the initial momentum for the distribution of Subaru vehicles to customers since it returned to 3S operations in Indonesia with new management of PT Plaza Auto Mega. At the same event, Subaru Indonesia also started the #subaruidCARE campaign and program as a tangible form of Subaru Corporation Japan's value statement to provide "Enjoyment and Peace of Mind" to all Subaru customers in Indonesia. The form of attention is the kick-off of the free 3-year Subaru Roadside Assistance (SRA) program which is a 24/7 emergency assistance service for all owners of the all-new Subaru Forester, completing the 3+3+3 purchase package which includes a vehicle warranty for 3 years and periodic service for 3 years.

 

Arie Christopher, Chief Operating Officer, Subaru Indonesia said, “After launching the all-new Subaru Forester on 18 May, finally today, 16 July 2022, we can start the distribution process of Subaru vehicles in Indonesia starting with the First Handover ceremony: the all-new new Subaru Forester to the first 10 customers. We believe the Subaru Forester with the latest Subaru Core Technology such as the Subaru Global Platform, BOXER Engine, and Symmetrical All-Wheel Drive with the latest X-Mode, as well as the 4th generation Subaru EyeSight, this vehicle will become a daily SUV that our customers can rely on. This momentum is also the kick-off of the #subaruCARE program with the launch of the Subaru Roadside Assistance (SRA) which will assist our customers during emergencies via a 24/7 standby hotline, in collaboration with Atlas Indonesia. The event and kick-off of the #subaruCARE program today is our appreciation for the first 10 customers who have put their trust in Subaru at the beginning of this brand's return to Indonesia. We will maintain this mandate and ensure that the value statement of Subaru Corporation Japan to provide "Enjoyment and Peace of Mind" can be felt by Subaru customers in Indonesia,"


The all-new Subaru Forester was introduced with 2 trim variants, the Subaru Forester 2.0i-L which is offered for Rp. 579.500.000,- (on-the-road Jakarta) and Subaru Forester 2.0i-S EyeSight Rp. 659,500,000,- (on-the-road Jakarta). All the all-new Subaru Foresters marketed through PT Plaza Auto Mega, are offered with a 3-year / 100,000 km warranty, 3 years / 50,000 km free service (depending on which one is reached first), as well as a 3-year Subaru Roadside Assistance, assistance service 24/7 emergency. There are 8 (eight) exterior color choices; Horizon Blue Pearl, Crystal Black Silica, Crimson Red Pearl, Crystal White Pearl, Magnetite Gray Metallic, Autumn Green Metallic, Ice Silver Metallic, and Brilliant Bronze Metallic.


Subaru Global Platform.

For over 50 years, Subaru has been well known for its reputation as a manufacturer that pays attention to the safety of passengers and road users. The use of the Subaru Global Platform proves its dedication to “safety” research goes one step further. The Subaru Global Platform enables up to 40% better impact absorption, up to 50% reduced body roll, and up to 70% increased rigidity to provide passengers with a sense of security, dynamic driving impression, and comfort.


Symmetrical All-Wheel Drive and X-Mode.

Symmetrical All-Wheel Drive has been Subaru's identity for more than 30 years. The Symmetrical All-Wheel Drive system on the all-new Subaru Forester is the latest refinement that gives the impression of agile driving, and easy control. The Symmetrical All-Wheel Drive system enables full-time four-wheel drive, ensuring optimal traction in all road conditions.


SUBARU ROADSIDE ASSISTANCE.

The Subaru Roadside Assistance Program is a 24/7 emergency assistance service for all Subaru vehicle owners who make transactions with authorized Subaru dealers under the auspices of PT Plaza Auto Mega. Where every purchase of all Subaru vehicles, customers are automatically registered to enjoy SRA services for free for 3 years. This emergency service provides assistance in the event of a flat tire, a malfunctioning battery, and when the driver runs out of gas. Subaru owners can call 021-80675735 or WhatsApp 08118214111 24/7. Subaru Roadside Assistance service in collaboration with ATLAS Indonesia.


Media Contact:

Ismail Ashlan, Marketing Communications Manager, Subaru Indonesia

[email protected]

Delya Pratiwi, Marketing Communications Analyst, Subaru Indonesia

[email protected]